Elevate Your Business: Harnessing Virtual Assistants for Maximum Growth in your Online Small Business

Are you spending all day buried in tasks that take up a lot of your time? Are you feeling frustrated that you have no time to grow your small business to the next level, feeling like its just out of reach? Here’s how you can hire virtual assistants for maximum growth in your online small business.

What is Virtual Assistant?

A virtual assistant is a remote position, hence virtual, that you hire to help you, the small business owner, in your day to day task. These tasks are usually tasks that you can delegate to someone else as they do not require your face on the screen. They are just as important as all of your other day to day tasks, but they can also pile up on you quickly, leaving you with no time to do anything else in your day.

A virtual assistant position can have many titles: Online Business Manager (OBM), Community Manager, Social Media Manager, etc. Virtual Assistant is an umbrella term that is most searched for online. Each title may focus on certain tasks, or specialize in one area of helping small business owners. So its important for you as the business owner, to know exactly what you’re going to need help with. This will give you a better chance to hire someone that will fit perfectly for what you’re looking for in your business growth.

What Tasks do I Give my Virtual Assistant?

There are a long range of tasks that you, the small business owner, can give your virtual assistant.

  • Email Customer Support
  • Email Marketing
  • Social Media Management
  • Calendar Management
  • Data Entry
  • Bookkeeping
  • Copywriting
  • SEO
  • And so much more!

Not every virtual assistant is going to speicalize in every task that you may have. So it is important to know what exactly you’re going to want your VA to do for you and your business.

So when deciding that you need help, its important to look at everything that you need done in a day, and which of those tasks do not need your face or touch. These are the best tasks that you can give to your virtual assistant.

How to Hire a Virtual Assistant?

If you’re going through a small business, then each of the different businesses are going to do it differently. However you’ll eventually get on a phone/video call with them. So it is important to ask the proper questions.

  • What experience do you have <in task(s) that you looking for help with>?
  • What is your favored form of communication?
  • How often do you like check-ins?
  • How do you handle situations where you may not know the proper solution?
  • Can you provided references or testimonials for your work?
  • What are your packages, prices, or to work out a payment schedule together?
  • What are some things you would look for in an ideal working relationship?

Of course these are just some of the questions that you may ask a virtual assistant that you’re looking to work with. They may also have questions for you to answer as well. The discovery call is a great time to set expectations with each other, and get a feel on if you can actually work with one another.

Some virtual assistants may do a trial period, where you may work together on one simple task, so you both can get a feel of how you will work together. If you’re not feeling it, you can tell them that its not going to work, and they can say the same thing to you. Its nothing personal, so don’t be afraid to say something. There’s nothing worse then working with someone that you don’t gel with. Especially when its your OWN business, and you’re the one in charge of hiring and the firing.

How Hiring Virtual Assistants for Maximum Growth can Benefit your Small Business

Hiring a virtual assistant can give you the chance to expand to other social channels, send regular customer emails, or even give you breathing room to take time off to be with your family. You started your small business for the business. You didn’t start your business to be on social media all the time, or to be glued to your computer with other computer centric business tasks.

You may find making the content is easy, as its apart of your day to day. It may not take any extra steps to set up your camera and just start filming. Its the editing, the writing, the posting, the scheduling that you’re find that you’re spending all of your time doing. Hiring a virtual assistant can have someone else do all that for you.

You want to expand to a new channel – a Meta channel, or YouTube, or start a blog. However you’re already spending every waking hour busy. There’s no time in your day to start a new channel, and start putting content up that will be worth the return. Hiring a virtual assistant can help you get the new channel off the ground, and can help schedule or post your content to that channel. This will expand your network, and can bring in the sales you were hoping for.

You want to start a newsletter for your customers, and you find that you …don’t like writing. You never have, so you’re not sure why this would be any different. A virtual assistant can help you write, and schedule an email schedule that can keep your current customers in the loop of your business, and repeat sales.

On the email topic, maybe your open rates, or click through rates aren’t what you’d like them to be. Hiring a virtual assistant can help you get your open rates and click through rates up, as they can spend the time testing and making sure the subject lines are enough to get your customers to open the email.

There is no wrong way to use a virtual assistant in your small business. You know your business, and your time management, so you’ll know how having and extra pair of hands can help you best in your business. Its up to you to communicate and find the person best fitted for the job.


Melodie Patton of MelodieFaery standing in front of a grey background, one hand on her hip, body angled away from the camera, as she is looking straight on for the blog post Elevate Your Business: Harnessing Virtual Assistants for Maximum Growth in your Online Small Business

Hi I’m Melodie!

I’m making it my mission to help small business owners achieve more work-life balance by taking the time consuming tasks off their ever growing to-do lists. We can work together, in a virtual assistant relationship, or you can follow me for free tips on how to run your small business the best you can by yourself.

Want to work with me? Apply here!

Need help with your social content? Check out my social media tips page

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